As a coach, the popular marketing strategies out there are clear to me.
You have people bragging about all the money they are making in their ‘six-figure’ or ‘seven-figure’ businesses.
So, I must believe that it attracts clients?
Who doesn’t want lots of money? I certainly do.
Money allows for freedom to do cool things.
Money is definitely important to me.
I have spent at least 10,000 hours learning and diving into the concepts around it.
So, I would say I am an expert in helping my clients in that department.
Funny thing is, talking about money in my clients’ businesses is more of an integral feature of our conversation than a foundational element.
I thought about it the other day and I asked myself, what are the reasons my clients choose to work with me?
I’ve worked with people who needed help developing a business plan all the way to people who have already created million dollar businesses.
The common denominator has really been more about self worth than net worth. My clients enjoy creating businesses that are authentic reflections of who they are.
They want to feel good, serve people well, and live in alignment with their values. Hm…me too!
It makes sense because I found my way into making money by correcting my low self worth and I realized these two things are intimately linked.
If you make all your money and you still don’t have a healthy self worth, then the dollars will potentially create a destructive lifestyle because people with low self worth are usually in dysfunction.
Imagine that, your relationship with money has a lot to do with your relationship with yourself.
To make good money and feel good about it, you need to have a good relationship with yourself.
The quote from the Oracle at Delphi is my favorite one for this:
The first three years of working with coaches that’s all I really did.
The clutter in my life needed to go because I had ended up living by a lot of false beliefs about who I was.
I had really low self-worth for nearly all of my life and this was a sad discomfort I had gotten used to, but frustrated by.
This was a pretty sucky place to try running a business from, by the way, because I was not charging enough and not setting good boundaries.
Lo and behold, as I uncovered the shiny me under all the limiting beliefs that weren’t my own I polished up my self worth and it was…
Really fucking beautiful.
In contrast to the piece of shit, I felt like I was before, feeling amazing was pretty great.
It was something that was hard for me to quantify.
Also, tell people about, but this transformation did not go without notice.
Years later while hosting a workshop, a woman spoke.
She spoke about her company’s ability to make quite a bit of money.
I kept asking her about this area of a challenge.
That seemed important but tears came to her eyes when I realized it wasn’t money she was worried about.
But her ‘shine’…
When she spoke about connecting with who she really is, this was the value that needed to be seen that day and I remembered how awful it can feel to be disconnected from that.
Net worth is important.
Self-worth is everything.
If you’ve ever lost connection with your self worth or aren’t quite feeling it now.
I want you to know you aren’t alone.
While chipping away the darkness around my inner being, I remember seeing little moments of light poke through here and there.
I decided I would spend every dollar I could find on feeling like myself.
Later, I uncovered all of it and that’s what I did.
I know what I spent because I track my money and I’m glad I did it because no amount of spending will ever intimidate me now. It was a lot. $200,000.
What can I say about where I ended up? That the curiosity for who I am on the inside didn’t end.
There is always more to know and more to be.
That’s why it’s so important to be in love with who you are. There is so much coming from within that wants to get out.
You are the only one who knows how to uncover and share it.
There are good days and bad days in my business cashflow. Sometimes I meet my goals, most the of time I don’t (I set really big goals), but my net worth isn’t something I take super personally anymore.
Instead of valuing myself against dollars, I see the dollars as more of a strategy that I need to create so I can do the things in life I value.
And I can’t know what I value unless I know who I am.
That’s why I begin my ‘business planning’ with the topic of desire and getting to know oneself. I believe that this is the driving force behind a business owner’s most important decisions.
If you’re curious about snagging the plan that can save you $200k and get you closer to your self worth and thusly your net worth click the link below.